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TikTok Beats Facebook in Time Spent Per User
TikTok is surpassing Facebook in amount of hours spent per user per month.
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For the first time users are spending more time on TikTok than Facebook as per data from a new report on app usage.
App Annie reports that time spent on TikTok is up 325% year-over-year, which means it’s now beating Facebook in terms of hours spent per user per month.
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Average time spent is up for nearly every app in every market, but few are up by as much as TikTok.
TikTok ranks in the top 5 by time spent, and the rate at which it grew over the past year outpaces nearly every other app analyzed in the report.