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The Weeknd transpose son univers au Super Bowl
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Super Bowl: Tampa Bay remporte son 2e Super Bowl, Tom Brady son 7e
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The Super Bowlhalftime show, sponsored by Pepsi, is one of the biggest musical performances of the year.
According to Reuters, the halftime show can cost more than $10 million to put on even though the musical artist isn t paid for their 12 to 15-minute concert.
In years past, the halftime show has drawn a live audience of roughly 100 million viewers so the cost for dozens of dancers, multiple stages, fireworks, lighting, costume changes, and even trapeze rigs is justified. We cover expenses and production costs, an NFL spokesperson told Forbes previously.
The Weeknd was also working on plans to perform at the Super Bowl Halftime show prior to nominations. A TMZ report fueled rumors that the Grammy Awards snubbed him out of spite following “testy” negotiations and an ultimatum forcing the hitmaker to choose between one gig or the other.
The Weeknd later confirmed in a tweet he was collaborating with the Grammys “for weeks” on a performance for the show, a sure sign that he would’ve been nominated.
Collaboratively planning a performance for weeks to not being invited? In my opinion zero nominations = you’re not invited!
“I use a sucker punch as an analogy,”
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