Ogilvy & Mather Taiwan has retained their #1 ranking for the second straight year in Campaign Brief Asia's 2023 Creative Rankings for Taiwan. Dentsu Creative Taiwan follows closely behind Ogilvy in #2 position.
Taipei, May 25 (CNA) A Taichung laundry owner who gained online fame as an octogenarian for modeling outfits curated from abandoned clothes has died at the age of 86.
Ogilvy has taken out the 2023 Network of the Year award at the Clio Awards. Ogilvy lead the way with 4 Grand Clios, 24 Gold, 47 Silver, 52 Bronze, and 44 Shortlists for a total of 171 accolades. 27 offices across every region of Ogilvy’s global creative network earned trophies: Bangkok, DAVID Bogotá
Heritage footwear brand Red Wing introduces the new Out of Fashion campaign, marking its first global campaign. The label celebrates its rich history and tells its eclectic story with some partners. Red Wing works with those who challenge the status quo. The stars of Out of Fashion are Mr. and Mrs. Chang from Want Show Laundry based in Taiwan.
The couple is garnered global attention for sharing their impeccable style. The two wear outfits put together using items that were left behind at their laundry shop, boasting a sustainable fashion movement. The campaign showcases Mr. and Mrs. Chang in the heritage footwear. Red Wing also works alongside music creative Bioni Samp, Concrete Cowgirl Erin Brown, and curator and filmmaker Akindola Davies.
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Heritage footwear label Red Wing has launched its first-ever global campaign, celebrating being “Out of Fashion” since it was founded in 1905. In order to tell the story, Red Wing has partnered with people who “do things differently, challenge the status quo and defy expectations” across the world.
The participants in the campaign which also features a film by curator and filmmaker Akinola Davies all wear Red Wing’s Classic Moc Toe boots, arguably its most well-known silhouette. The campaign’s lead faces are Mr and Mrs Chang from Taiwan’s Want Show Laundry, best known for sharing outfits assembled from items left behind at their laundry shop and now key sustainable fashion supporters.