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Swiss tourism urged to become âmore local and more digitalâ in 2021
Ups and downs: The Pilatus cable car company is offering a lunchtime fondue until the end of March Keystone
2020 has been particularly difficult for Swiss tourism, but experts say there is reason to hope for the industry if it focuses more on digital technologies and local offers next year.
This content was published on December 17, 2020 - 15:02
December 17, 2020 - 15:02
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â2021 will be a year of transition, starting with digesting the effects of the coronavirus crisis,â said Nicolas Délétroz, a professor at the Tourism Institute of the University of Applied Sciences of Western Switzerland. But tourism will be forced to become more local and digital, he added.