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What s in a name?

As a series of mergers have seen the demise of once-cherished names from agency and studio doors, we ask what legacy means in the industry today

Wally olinsNicholas hulleyMichael wolffWolff olins

Brands that build up their identity will be the winners : Why branding should be at the centre of your marketing strategy in 2024

Your visual identity can boost your revenue.

United statesWally olinsKristopher jonesJessica wongAmerican marketing associationJust do itValux digital

Design across five decades: from the editors who brought you Design Week

Design Week’s legacy is that it stands as a record of an industry which is constantly changing, an industry which makes a demonstrable social…

United kingdomComunidad autonoma de catalunaJon danielMichael petersRodney fitchSteve jobsBob batemanWally olinsStewart mccollJeremy myersonJonathan iveGreg bunburyNat maherAngus montgomeryMichael wolffLynda relph knight

Michael Wolff on his first and only biography, delving deep into six decades of iconic branding

The design and branding icon chats to Creative Boom about an extraordinary life and career that have helped define the creative profession and industr.

City ofUnited kingdomAnisha peplinskiMichael wolffSue evansTerence conranWolff olinsWally olinsJeremy myersonTom lynhamLondon royal college of artUniversity of oxfordApple recordsLeap before you lookPost officeGemma dixon

Wolff Olins new logo brings back a sense of fun to agency branding

Just when we were all getting tired of clean-yet-bland minimalist logos, the veteran agency throws a curveball with its new wordmark. You've most pro.

City ofUnited kingdomWolff olinsWally olinsThomas wilderSairah ashmanMartin hargreavesTyler kingWayne deakinMichael wolffAlex bradleyMarkus nonnWolff olinKwesi blairLeeum museum of artCamden town

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