Viral content stems from dark social, the place where you send to your tight network. It s content that s controversial, inspiring, entertaining and not necessarily what you want to be sharing in the broad daylight of your traditional social media channels.
Following its acquisition of a 50% stake in boutique media company UrbanSigns in 2018, leading out-of-home media owner Tractor Outdoor has since announced that it will take over the rest of the business.
As the largest vehicle manufacturing province in SA, it is no secret that the Eastern Cape is heavily reliant on the automotive sector to succeed for it to do the same.
Enlit Africa (formerly known as African Utility Week and POWERGEN Africa) proudly presents its 2023 programme, which will run from 16 to 18 May at the CTICC