Levi's will be partnering with Lalaland.ai, a digital fashion studio specializing in AI-generated fashion models, to market their apparel products. The collaboration aims to showcase clothing items on a variety of models with different body types, sizes, ages, and skin tones. This would help potential customers who struggle to find clothes that suit their body type as they often don't see models that resemble them in e-commerce pictures.
The world around us is changing, and those willing to invest in evolving construction technology will inherit the earth, while those who deny its relevance will be left behind, says David Mitchell, founder & CEO, XYZ Reality.
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