Coca-Cola Vietnam has launched its Tet 2024 campaign with the message “Gắn kết làm nên Tết diệu kỳ” to honour splendid cultural values and to stimulate bonding between generations by eliciting interesting moments through “unexpected commonalities” among family members.
Coca-Cola Vietnam has set the world’s largest Vietnamese Tet meal with the participation of 1,000 multi-generational families at the Hoa Lu Stadium in HCM City.
Coca-Cola Vietnam set a world record for the largest Vietnamese Tet meal table with the participation of 1,000 multi-generation families in Ho Chi Minh City on January 8. - VnExpress International
Coca-Cola Vietnam set the world’s largest Vietnamese Tet meal table with the participation of 1,000 multi-generational families at Hoa Lu stadium, Ho Chi Minh City. This special record of Coca-Cola honors the tradition of family reunions over Vietnamese Tet meals and conveys the message "Tet may change, the magic remains".