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ESEPAC and ESP students reinvent the luxury perfume experience

This year, the annual design competition organized by Paris Packaging Week, ESEPAC (École Supérieure Européenne de Packaging) and ESP (École Supérieure du Parfum), was sponsored by The Estée Lauder Companies on the theme: “How to reinvent unique, luxurious and sustainable consumer experiences for the luxury fragrance market” The five teams, each of them gathering students from both schools, have presented their products to a jury chaired by Marc Lechanoine, Global Senior Vice President Creative.

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