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Today, vegan seafood brand Good Catch Foods is giving out fish-free vegan subs from a van parked outside of select Subway locations in New York City, NY, Austin, TX, and London, England. The van is outfitted with an “OurWay” logo, a reference to Subway’s longtime “have it your way” slogan, that points to fish-free tuna as the future of seafood. Throughout the day, the van will offer passersby free footlong vegan tuna sandwiches “with no catch,” and no bycatch a term that describes marine animals such as dolphins which are inadvertently caught by commercial fisheries.
Inspired by the popularity of recent documentary