Oreo maker takes Indian biscuit giant to court over alleged lookalike cookies Mondelēz-owned Intercontinental Great Brands has filed a trademark infringement case in the Delhi High Court against Parle Products over allegedly copying Mondelez’s iconic Oreo cookie.
Intercontinental Great Brands claims the design of Parle’s recently launched Fabio biscuit is ‘deceptively’ similar to that of its globally popular cookie.
Fabio does bear a resemblance to Oreos, being two dark biscuits sandwiching a white cream filling. Taking it a step further, Fabio biscuits are also stamped with a filigreed design, while both cookies sport blue and white branding.