But how we celebrate is also changing, and its not just chocolate and roses. While the percentage of americans buying candy has remained relatively stable over the last decade, the number of consumers buying greeting cards has fallen off nearly 15 and the number buying clothing has increased by more than 5 . Many couplpl now celebrate the couple with a night out, which may include dinner to a restaurant or tickets to a show. 30 years ago, jim mccann was a disrupter before we ever knew what that term meant. He changed the name of his flower stores to a 1800 number. Toda he leads the company with more than 1 billion in sales. Jim mccann is 1800flowers. Com founder and ceo, and jim, thank you for joining us. Good to see you. Good to see u, becky. Jim, ive known you for a lot of years, and ive never really known how you got started in the flower business. Is it true you were moonlighting as a bartender and heard about a it was across the street from the place i worked at here in manhattan
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