Isuzu Motors International Operations (Thailand) launched virtually the new Isuzu D-Max pickup truck. The company organized an online ceremony with collaboration from its Middle Eastern dealers and attendance of a group of media representatives.
For decades, Isuzu vehicles have proved to be reliable workhorses thanks to their durable and easily maintained diesel engines.
Ever since the global outbreak of COVID-19, with consumers becoming more sensitive to their budgeting, the fuel efficiency of diesel engines has played a huge role in saving costs over the long run.
The Middle Eastern automobile market witnessed an increased demand in diesel-powered vehicles, emphasizing the importance of this market.