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Hinge s New Rose Feature: What It Is and When to Send One

AskMen Notifications You have no notifications © GettyImages Dating App Hinge Takes From ‘The Bachelor,’ Brings Roses to the Platform Hinge is no stranger to the online dating world. Founded in 2011, its original concept was that it enabled you to date friends of friends  Facebook friends of your Facebook friends, that is. In 2016, however, the app launched a rebrand that saw it very intentionally trying to focus on becoming the app that helped people actually meet people they were compatible with, not just the app that people spend the most time swiping on.  And while it enjoyed moderate success in the intervening years, 2020 hit the online dating world like a ton of bricks, and instantly made personality-based dating features ones that helped you sift through the clutter to find someone you’d really click with, whether that clicking was over text or over video all the more important. Hinge was poised to become the new go-to dating destination. 

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