Urmila (58) and her daughter Aarti Samant (35) launched their brand - Masala Tokri - in February 2019 with an initial investment of Rs 1 lakh, and today they are making a revenue of over 9 lakh month-on-month.
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These four Indian spice brands have the right mix for success
Indian spices are popular not just in the country but abroad too. SMBStory curates a list of four brands making their mark in domestic and overseas markets.
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Indian spices have a special place, be it in savoury dishes or even desserts. In fact, they can sometimes make or break a dish.
Their popularity extends well beyond domestic shores. According to an India Brand and Equity Foundation report, India exported spices worth
$3.65 billion in FY20. Top importers include the US, China, Vietnam, and Hong Kong, says the report.
These newly-launched businesses are taking on leading Indian brands: top SMB stories of the week
From Indian spices to comfortable mattresses, this week SMBStory came across several Indian brands who are making a place for themselves in the market despite competition from big brands.
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Many entrepreneurs say competition unfolds opportunities for businesses, and these newly-launched Indian companies are vouching for it.
From serving premium spices in the market that is 90 percent dominated by MDH, Suhana, and Everest to making affordable mattresses these entrepreneurs are unfolding opportunities in their respective sectors.
Here are the top SMB stories of the week: