AJIOGRAM is seeking to onboard 200 homegrown D2C brands by next year. The initiative aims to provide customers a "wide range of options from streetwear to fast, artisanal, minimalistic, quiet luxury, slow and sustainable fashion," the company said in a statement.
Mumbai : India’s premier fashion e-tailer AJIO today announced the launch of AJIOGRAM, a D2C-focused content-driven interactive e-commerce platform. With this initiative, the e-tailer aims to empower Indian fashion startups that are challenging the n
Ajiogram, accessed by switching stores within the Ajio app, aims to onboard 200 exclusive homegrown D2C brands by next year to offer customers a wide range of options.