The homemaker is one of the biggest and most important audience sub-segments in India. As part of the All About Women Research Series, Femina has taken the initiative to decode the life of Urban Indian Homemakers.
A decade ago, Chet and Karen Byler were running out of room, but not demand: People were eager for their homegrown products sold through the local farmers’ market and, although
The homemaker is one of the biggest and most important audience sub-segments in India. As part of the All About Women Research Series, Femina has taken the initiative to decode the life of Urban Indian Homemakers.