Roland S Martin Launches New OTT Channel Black Star Network
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Byron Allen on McDonald s lawsuit: Black people built wealthiest nation and that s the extortion
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Byron Allen sues McDonald s for $10 billion alleging racial discrimination
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The company intends to further strengthen its relationship with diverse media outlets by rolling out an“upfront” process in May “that encourages partners and potential partners to submit business proposals” and “will be accredited by a third-party to ensure fairness and transparency.”
In a statement addressing the racism accusations, GM said it “aspires to be the most inclusive company in the world, and that includes how we allocate media spend.”
The company continued, “We have increased our planned spending with both diverse-owned and diverse-dedicated media across our family of brands,” per the statement.released on March 29.
“Additionally, we continue to develop and advance initiatives like the Chevrolet “Real Talk, Real Change” platform and support projects like “More than That with Gia Peppers,” where we’ve partnered with the National Association of Black Owned Broadcasters on a content series for Black American listeners produced and distr