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Apple Music, Boomplay, Audiomack, YouTube Music, YouTube Main, Deezer, Mdundo, UduX, Gbedu, MusicTime, Mino by
NotJustOk and more in a streaming war that has only just begun. Why was Spotify away for so long? A few Nigerians have been using Spotify in Nigeria through a VPN.. It was the second streaming service in Nigeria after
Deezer became the first notable entrance into Nigeria in 2012. A large part of Sub-Saharan Africa wasn’t ready for streaming. Nigeria is a poverty capital of the world where the average person lives below $1-a-day. Yet access to the internet was ridiculously costly for Nigerians. Even though internet penetration hit around 62% in Africa in 2020 according to
On January 14, 2021, Apple Music and Cool FM announced a content partnership that allows Cool FM to syndicate two Apple Music shows; Rap Life Radio by broadcast OG and Global Editorial Head of Hip-Hop and R&B, Ebro Darden and Africa Now Radio by Nigerian artist and influencer Cuppy.
A report by
Pulse Nigeria reveals that the shows will be broadcast every Saturday and Sunday at 6pm starting on January 16 and 17, 2020 respectively. Already,
Rap Life Radio is broadcast every Saturday while
Africa Now Radio is broadcast every Sunday. Cuppy’s latest guest would be
Marlian Music artist,
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