It’s hard to conceive of a consumer product more ubiquitous and synonymous across American spectator sports than Gatorade. As the sports drink’s former head of sports marketing, Bill Schmidt is the person most responsible for the brand’s still-dominant position across pro sports and can unassailably take credit for building one of the most indelible beverage brands of the past half-century.
Jim Boylen has not spent any time thinking about what the World Cup qualifying standings might look like after USA Basketball’s game against Brazil on Friday. He just keeps thinking how the Americans have four qualifying games left.
INDIANAPOLIS (AP) The 2024 United States Olympic marathon trials will be held along the streets in Orlando, Florida. USA Track and Field announced the decision Tuesday. The site for the rest of the track and field trials is still being determined.
LIVERPOOL, England (AP) The U.S. women's gymnastics team won its record sixth straight world gymnastics team title on Tuesday, taking the lead in the first rotation to win going away. The American team of Shilese Jones, Jade Carey, Leanne Wong, Jordan Chiles and Skye Blakely posted an all-around score of 166.564, more than three points clear of host Britain in second at 163.363.