?A FORMER close friend of Conor McGregor is suing him for millions of euro, claiming he came up with the idea for the mixed martial arts star’s hugely successful Irish whiskey brand.
"The Russian Hammer" claims he was the one who started McGregor’s whiskey business and is demanding 5 percent of proceeds from the $600 million sale of Proper 12.
Artem Lobov has gone into detail in the past about how closely involved he was in creating the core concept of the brand. A spokesperson for McGregor issued a statement saying Lobov s claims are false.