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By way of comparison, Snap has generated roughly $2.8 billion in revenue over the same time period, while Pinterest, which also reported quarterly earnings on Tuesday, has seen revenue of $1.9 billion.
LinkedIn s ads business has offerings like sponsored content appearing in its feed, sponsored messages, and other ads that might drive LinkedIn users to register for an event or set up a demo. Clients included brands like American Express, Adobe and Chase as of last month, LinkedIn said in March.
LinkedIn has tried to position itself as a better place for business-related ads than competitors like TikTok or Facebook s Instagram. In March, it launched a campaign to try to convince advertisers they can reach business professionals on LinkedIn when they re in a ready-to-do-business mindset. It s part of a larger brand platform launched by LinkedIn Marketing Solutions in June that includes the motto: Do business where business is done.