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IBM marketing VP on sales-driven ads and the brand s plan to unite cloud computing & AI

IBM marketing VP on sales-driven ads and the brand s plan to unite cloud computing & AI
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Las vegasUnited statesArvind krishnaAi multiple researchTrust what you createAdobe summitLas vegas sphere

Adobe s ambitions for Firefly underline how AI will disrupt the agency business

Adobe s ambitions for Firefly underline how AI will disrupt the agency business
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Adobe summitUnited statesLas vegasDon bennionBilly seabrookBob markhamJonathan kratzMary barraShantanu narayenMartin sorrellInterpublic groupAuthenticity initiativeUltimate texas holdGeneral motorsAnil chakravarthyCustom models

Adobe s ambitions for Firefly underline how AI will disrupt the agency business

United statesAdobe summitLas vegasMartin sorrellMary barraJonathan kratzShantanu narayenBob markhamDon bennionBilly seabrookInterpublic groupAuthenticity initiativeUltimate texas holdGeneral motorsAnil chakravarthyCustom models

Adobe insists it isn t a threat to agencies, but its big AI plans suggest otherwise

Adobe insists it isn t a threat to agencies, but its big AI plans suggest otherwise
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

United statesAdobe summitLas vegasMary barraMartin sorrellShantanu narayenDon bennionBob markhamBilly seabrookJonathan kratzAuthenticity initiativeInterpublic groupUltimate texas holdGeneral motorsAnil chakravarthyCustom models

AI-led production saves in-house and agency teams hundreds of hours, early tests show

AI-led production saves in-house and agency teams hundreds of hours, early tests show
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Billy seabrookEliza popovaLike trust what youAdobe fireflyStable diffusionTrust what you createAri sheinkin