got to be some sort of video component to this. i guess a part of the drama of the announcement, no one knows what this thing is going to look like or sound like. we will be interviewing ron desantis and he quite an announcement to make. it will be the first time that something like this is happening on social media and with real time questions and answers. not scripted. jesse: not scripted. okay. this is obviously a nontraditional way to announce. usually candidates have a big rally with a huge crowd behind them holding up signs, clapping. you capture the raw energy of supporters live and then it s distributed everywhere. it s possible desantis didn t want to compete with the trump rally phenomenon. you don t want to get into a crowd measuring contest with the former president. trump also isn t on twitter he is on his own social media deal truth social so that could be a factor here. we are wondering how the event is going to be editing and distributed throughout the med
got to be some sort of video component to this. i guess a part of the drama of the announcement, no one knows what this thing is going to look like or sound like. we will be interviewing ron desantis and he quite an announcement to make. it will be the first time that something like this is happening on social media and with real time questions and answers. not scripted. jesse: not scripted. okay. this is obviously a nontraditional way to announce. usually candidates have a big rally with a huge crowd behind them holding up signs, clapping. you capture the raw energy of supporters live and then it s distributed everywhere. it s possible desantis didn t want to compete with the trump rally phenomenon. you don t want to get into a crowd measuring contest with the former president. trump also isn t on twitter he is on his own social media deal truth social so that could be a