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Volkswagen India shifts gears; appeals to the right brain of a car owner over the left

Ashish Gupta and Abbey Thomas of Volkswagen India talk about the brand’s new communication strategy and approach.

SG Enable Marks 10th Anniversary with Touching Our Story Tribute

The Crowbar Awards open call for entries

The Crowbar Awards returns in 2023 as part of the illustrious Singapore AdMarCom Festival. Joining forces with Singapore Media & Marketing Awards (SMMA) and the Creative Circle (GONG) Award, this festival promises to set new standards in celebrating creativity and innovation in the industry.

Part of a multi-agency effort, Tribal Worldwide encourages Singaporeans to plan ahead

The Office of the Public Guardian (OPG) and Agency for Integrated Care (AIC), with support from the Ministry of Social and Family Development (MSF), Ministry of Health (MOH), GovTech and Public Service Division (PSD) will embark on a concerted effort to raise awareness of the importance of planning

In-depth: Purpose-driven advertising should first solve the purpose of brand s existence : Best Media Info

In-depth: Purpose-driven advertising should first solve the purpose of brand s existence : Best Media Info
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