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D2C brands: 2022 year it was and 2023 future it holds: Best Media Info

Best Media Info: Gaurav Arora, Co-Founder, Social Panga, shares his thoughts on the reason behind the booming Direct to Consumer businesses in India, and how these trends are here to stay| Guest Times News

Aditya-birla
Gaurav-arora
Google
Wipro
Bestmediainfo-bureau
Phool-co
Netflix
Bestmediainfo-bureau-delhi
Ayurveda-co
Mediainfo-bureau-delhi
Sugar-cosmetics
Youtube-shorts

In-depth: What's making traditional brands strengthen their D2C arms: Best Media Info

Best Media Info: Traditional brands are now focusing on having an omnichannel strategy, robust presence in multiple channels of distribution and keeping the customer journey short and simple on their D2C platforms to | In-depth News

India
Ramanujam-sridhar
Apoorva-kumar
Akshay-khirodwala
Firstsight-khirodwala
Nisha-sampath
Lloyd-mathias
Ambika-sharma
Chirag-taneja
Google
Wipro
Dabur

Digital native brands increased their share of online sales to 40% in 2022, says Redseer Strategy Consultants report: Best Media Info

Best Media Info: The report also says that digital native brands have been gaining share over traditional brands, but the latter are also geared up to compete online| Marketing News

Bestmediainfo-bureau
Bestmediainfo-bureau-delhi
Mediainfo-bureau-delhi
Redseer-strategy
Ground-zero
Native-brands
Digital-native-brands
Online-sales
Traditional-brands
Redseer
Redseer-strategy-consultants

Demand for DNB and D2C witnessed faster growth than traditional brands in India: Redseer: Best Media Info

Best Media Info: As per Redseer, currently D2C brands are a $17 billion industry and are poised reach $60 billion by 2026| Marketing News

Bestmediainfo-bureau
Bestmediainfo-bureau-delhi
Mediainfo-bureau-delhi
Dnb
Digital-native-brands
D2c-brands
Traditional-brands
Growth
Indian-market
Redseer
Marketing

Tradition will snap without quality improvements

Zhang Xiao Quan, a well-known Chinese knife and scissor brand with a 400-year history, was in a tight spot recently after a consumer posted online that she was disappointed on being told that the brand's knife cannot be used to crush garlic after she complained that its blade had snapped when she tried to do so.

China
Shanghai
Chinese
A-zhang-xiao-quan
Wang-mazi
Zhang-xiao-quan
Michelin
Xiao-quan
Knife-makers
Traditional-brands

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