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THE STANDARD
COMMENTARY
In 1985, Toyota Corporation announced it was going to set up a new manufacturing plant in the United States. Immediately, five governors flew to Japan to convince Toyota to set up the new plant in their states.
A few months later, the plant was set up in Kentucky. Everyone was surprised because Kentucky was one of the most backwards states in America. When the chairman of Toyota was asked “why Kentucky?”, he replied that when he asked the governor what he would offer Toyota, the governor pushed a blank paper to him and said “write whatever you want on this paper. If its legal, I will approve it immediately”. The governor understood that the most important role he had was to attract investment. With it comes jobs and business opportunities for the state.