Renowned for its pioneering Prius, the Japanese carmaker has struggled to sell large numbers of its hybrid Camry sedan since its Indian debut in 2013, partly due to a sticker price of more than eight times the annual income of a middle-class family.
On Thursday join Ronan Lardner on The Live Wire from 12-4pm as we broadcast live from Tony Burke Motors, Ballybritt, Galway. Tony Burke Motors your local Toyota & Lexus Dealer in Ballybrit launches 221 Toyota Hybrid Open Weekend. Join Ronan and Alan from 12 to 5 to discover why Toyota is Ireland’s best-selling range of self-charging hybrid electric cars and find out about Toyota’s New Car Hybrid Offers and Trade-in Boosters.