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The award-winning STEM arts and crafts specialist, Build Your Own is expanding its range of eco-friendly activity kits with the planned launch of its Mini Builds range later this year.
Scheduled for release this summer, the new range has been designed to compliment the firm’s current collection of Build Your Own construction kits, a selection that has already garnered much industry and media attention all within its first 12 months of launch.
The new Mini Builds collection will land with the initial line-up of smaller craft kits – each 100 per cent sustainable – inspired by the insects of the animal kingdom, with miniature paper and card builds of a Stag Beetle, Ladybird, Bee, and Dragonfly. Each kit will come with its own informative, STEM-inspired educational piece.
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With greater consumer awareness surrounding the topic translating to fresh demand at retail, coupled with a retail landscape more conscious of the social and environmental impact of the products it lines its shelves with than ever before, the market for sustainable toys is an ever-increasing one – both in size and importance.
Playing key roles in the development of children from their youngest ages, helping to shape their sensibilities and awareness of the world around them, the toy sector is one of the most important spaces through which the message of sustainability can be carried. And it so happens, that it’s also sector filled with innovators keen on providing the greener alternatives now for a more sustainable tomorrow.