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and for companies like contiki, who target 18 35 year olds do their potential consumers look for responsible tourism holidays? joining me now is tasha hayes, sustainability officer & european operations director, contiki. good morning to use. i m assuming your potential customers care a lot about the impact they have on the planet when they are travelling? goad when they are travelling? good mornin: , when they are travelling? good morning, certainly, when they are travelling? good morning, certainly, they i when they are travelling? good morning, certainly, they do. i morning, certainly, they do. and recent research done by the world travel market really shows a telling generational divide here. we are seeing that 70% of 16-24 divide here. we are seeing that 70% of 16 24 year olds are willing to pay more money if companies will assist them in becoming more sustainable, which is a little bit different from the 35 to a0 year olds who said that they would only do that 9% of the tim

Tourism holidaysOperations directorSustainability officerNatasha hayesWorld travel market