PETER CRANIS: April Tourist Development Tax Comes in at Record-Setting $2 416 Million spacecoastdaily.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from spacecoastdaily.com Daily Mail and Mail on Sunday newspapers.
PETER CRANIS: As we go into the Memorial Day Weekend and kickoff the Summer travel season, AAA is estimating over 42 million Americans will travel more than 50 miles from their home – this is up over the prior year from 40 million. Recently we took a look at our Spring Break business, and the month of March resulted in the highest Tourist Development Tax collection for a month in history at $3.1 million.
March Tourist Development Tax (TDT) has come in at $3.173 million – not only a record for the month of March but the first time we have broken the $3 million mark in a single month and now the highest month in our history. This beat the previous two best months of March – 2022 at $2.797 million and 2019 at $2.095 million.
PETER CRANIS: I recently received a report from our cellular data company, Motion Works, and it was very interesting. It showed domestic visitors to our area that stayed more than two hours was approximately 22.4 million in 2022.
PETER CRANIS: Our Spring Marketing Campaign has been working hard for us since mid-January and will continue as we come into peak season. We purposely wanted to launch the unprecedented $1.6 million campaign in mid-January, as we knew that many other destinations would be out there marketing to consumers following a long hiatus due to COVID.