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The free app created by Birmingham digital marketing agency Alloy allows actual and armchair visitors to discover Alabama’s role in the Civil Rights Movement
The
Civil Rights Trail app to provide a better user experience for everyone to explore the history of the state’s role in the Movement. Originally released in 2014, the updated app allows for exploration of key civil rights landmarks, museums, trails, and public spaces to assist those planning a visit across the state or wishing to learn more from afar.
Alloy was the agency that handled the redesign.
Now, visitors can experience the legacy of civil rights legends who ignited change, discover state civil rights landmarks, museums, trails, and public spaces to visit, and browse the app’s media library to check out the sights, sounds, and voices of the Movement. They can explore Alabama’s significant Civil Rights Movement events, such as the Freedom Rides, which will commemorate 60 year