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BBVA observa que el gasto con tarjeta crece un 36%

BBVA observa que el gasto con tarjeta crece un 36%
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BBVA Mexico and Clarity AI study consumption patterns in Mexico

BBVA Mexico and Clarity AI study consumption patterns in Mexico Share in addition to the importance of financial development for consumer decision-making. The study of household consumption patterns and payment channels is relevant for inclusive development policies, especially in countries such as Mexico, where 56 out of every 100 workers work in the informal sector. The identification of target variables on which public policies can have an impact to encourage the use of non-cash payment methods is of primary importance and ensures the rapid adoption of new technologies (such as CoDi) or a further deepening of traditional payment channels (cards). The results of the study point to the income level of individuals as the main variable that determines the type of payment channel used most intensively. Lower income levels are associated with higher cash spending, and machine learning models find stronger non-linear relationships for the lowest income levels.  This su

Biodiversity conservation is emerging as one of the key topics in the sustainability debate, according to BBVA Research

Using big data and data science, the BBVA Research report identifies society’s debates and concerns related to sustainability. “With this study, we aim to be the eyes and ears of society when it comes to sustainability in order to understand what, how, when and where it is discussed, capturing the related topics that emerge or concern society, what actors are leading the debate and how they interact over time and across locations,” explains Tomasa Rodrigo, Lead Economist of Big Data and New Tools for Economic Analysis at BBVA Research. One of the main conclusions of the report is that sustainability is a much more popular concept in developed countries.

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