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Productivity startup Time is Ltd raises $5.6M to be the ‘Google Analytics for company time’ Productivity analytics startup Time is Ltd wants to be the Google Analytics for company time. Or perhaps a sort of “Apple Screen Time” for companies. Whatever the case, the founders reckon that if you can map how time is spent in a company enormous productivity gains can be unlocked and, money better spent. It’s now raised a $5.6 million late seed funding round led by Mike Chalfen, of London-based Chalfen Ventures, with participation from Illuminate Financial Management and existing investor Accel. Acequia Capital and former Seal Software chairman Paul Sallaberry are also contributing to the new round, as is former Seal board member Clark Golestani. Furthermore, Ulf Zetterberg, founder and former CEO of contract discovery and analytics company Seal Software, is joining as President and co-founder.

Mike chalfenTomas cuprUlf zetterbergPaul sallaberryClark golestaniJan rezabJournal for time is ltdSeal softwareTime is ltdRohlik groupGoogle analyticsLondon based chalfen venturesIlluminate financial managementAcequia capitalGoogle workspaceWall street journal