A WEST Wiltshire search marketing agency is doing its bit to help protect the environment and avoid pollution. Varn Search Marketing, of Bradford on Avon, has collected over 40,000 crisp packets for specialised recycling, to the point where the company is fast running short of storage space. The local search engine marketing company reached out to the Co-op store in the town’s centre, with a scheme that encouraged the collection of crisp packets for proper disposal. A dedicated collection box was set up near the Co-op exit, where there is high footfall and locals responded by cramming the box with their empty crisp packets.