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The brothers came together to deliver a simple and unfussy identity for a mind-boggling scientific tech company that creates high-performance quantum computers. (Disclaimer: Don’t worry, this is a branding story. You won’t need a degree in quantum physics.)
Meredith Corporation, a United States media corporation headquartered in Des Moines, Iowa, is to sell its digital and magazine businesses to a subsidiary of media group IAC.
As we reported last week, InterActiveCorp (IAC) is to acquire Meredith Corporation in a US$2.7bn deal. The move sees components from the Nasdaq and NYSE-listed companies merge to form new entity, Dotdash Meredith. Here, we take a look at the background behind the deal, some of its key details, and how the industry has reacted.