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The Archies : How big brand collaborations help build the buzz

The Archies marks the debuts of a handful of Bollywood star kids, including Suhana Khan, the daughter of Bollywood superstar Shah Rukh Khan; Agastya Nanda, the grandson of legendary actor Amitabh Bachchan; and Khushi Kapoor, the daughter of the late Indian icon Sri Devi.

United statesAman guptaVedang rainaShilpa singhKhushi kapoorAgastya nandaMihir ahujaSuhana khanAmitabh bachchanRyan goslingYuvraj mendaShah rukh khanMargot robbieSenior directorSri deviMeta owned whatsapp

Brands jump on the Archies bandwagon to boost visibilty, evoke nostalgia

Brands jump on the Archies bandwagon to boost visibilty, evoke nostalgia
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Starbucks, boAt, Flipkart, Vistara… Netflix s The Archies is on a brand collab spree

Holiday-themed beverages to a limited-edition speaker to merchandise; the movie is leaving no brand category untouched.

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Starbucks to serve holiday beverages based on the characters from Netflix s The Archies

The ‘Holiday Classics from The Archies’ brews four new beverages, and are available at Starbucks from November 20, 2023.

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IN PHOTOS: Starbucks 2024 Traditions Planner and Holiday Collection

'Tis the season for stickers! Starbucks planners are back – now in Rose Gold and Abalone Gray.

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