Spruyt is a recipient of the MIT Technology Review “35 Innovators Under 35” award.
Today Reprise announced the appointment of Vincent Spruyt as Global Chief AI Officer, effective immediately. Spruyt will lead the newly formed Artificial Intelligence group as well as the agency’s established team of Analytics experts.
Reprise aims to develop new tools and approaches with the goal of harnessing the power of the latest AI techniques to help their clients. The team also will develop new AI solutions for Reprise Commerce, the company’s dedicated eCommerce group.
“The marketing industry is poised for an AI revolution like what we have witnessed in other sectors such as financial services, healthcare, and mobility,” said Dimitri Maex, Global CEO, Reprise.