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And smaller price tag. Starting out at 399, it is the cheapest new iphone ever. The company appealing to both to customer loyal to the iphone 5 and new buyers in highgrowth markets like china and india. Investors initially were not crazy about the reveal. Shares dipping as the event got underway, but i do want to point out that investors are typically slow to digest apple product announcements. Looking back since steve jobs died in 2011, shares rose 1. 5 after product launches, but retreated 1. 8 three months later. Right after the event, i spoke with gene munster in minneapolis. I started by asking, how will investors look at apple . I think investors are already concerned. They should take away the are being finally more aggressive, may be appropriate the aggressive but the pricing that should be more resonant with the emerging markets. This is a great price point because it will be more attractive, but at the same time, not at the cost of their margins. So, investors should feel goo

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