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Candu Crush Saga pioneered the "freemium" model, in which the game is free but players can spend money to boost their performance or can watch ads to gain moves.
As you ve probably noticed from the site today, King has turned 20 years old. In that time, the company has created some of the most popular casual puzzlers ever, most of which continue to thrive, even today. I recently had the opportunity to discuss this succ.