Marriott to Add 70 New Locations in 2021
The company’s Autograph and Luxury collections will also celebrate their 200th and 120th openings this year, respectively
Words by: Will Speros
Marriott International kicked off 2021 with the inauguration of its 200th Autograph Collection Hotel, the Grand Universe Lucca, as well as its 50th Tribute Hotel: the Kinley Chattanooga Southside. The Luxury Collection is also slated to launch its 120th hotel this spring with the debut of Matild Palace in Budapest, Hungary.
All three collections are currently positioned to expand their global footprint to a total of nearly 70 new locations throughout 2021 including 24 new market entries. “We know guests are seeking to immerse themselves in the richness of the locale, to discover what defines the destination, and to experience one-of-a-kind hotels,” says Marriott International global brand and marketing officer Tina Edmundson. “This has become increasingly important over the past year, as th
As a result, Marriott has seen a rising demand for its longer stay hotel brands.
The hotel chain is now growing these brands locations and rooms.
Marriott is catering to the COVID-19 trend of longer vacations with a new suite of locations and rooms under its longer stay brands.
This desire for extended trips has been growing since people began considering travel again amid COVID-19. And according to a Vrbo survey of 2,200 US-based travelers in December 2020, almost 40% of those surveyed said their next trip would be at least a week.
Like other travel providers, Marriott has noticed increasing interest for its longer stay hotels, Tina Edmundson, global brand and marketing officer of Marriott International, said in a press release. According to Marriott, this demand stems from both leisure and business travel, with business travelers looking to spend more time out, and leisure small group visitors looking for new places to vacation and work remotely.
Marriott Bonvoy s portfolio of longer stay brands - Element Hotels, Residence Inn by Marriott, and TownePlace Suites by Marriott - announced today a selection of new openings and offerings, providing travelers with more room to relax in new global destinations.
Marriott is betting on longer vacations becoming the new normal msn.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from msn.com Daily Mail and Mail on Sunday newspapers.