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TikTok breaches users rights and fails to protect children from hidden advertising, according to a consumer group s complaint to the EU

TikTok breaches users rights and fails to protect children from hidden advertising, according to a consumer group s complaint to the EU
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TikTok Runs Afoul of European Consumer Law

TikTok fails to protect children from ads, content: EU complaint

Consumer group BEUC also alleges TikTok misleads people about how it uses their data. Given a large proportion of its users are children, this is even more concerning and dangerous, BEUC said. TikTok breaches consumer rights and fails to protect children from hidden advertising and inappropriate content, a consumer-rights group said in a complaint against the platform to the European Commission filed on Tuesday. The BEUC, which styles itself as the European Consumer Organization, also claims TikTok is infringing EU law by misleading users in how it processes personal data, preventing young people from making informed decisions about their data rights under EU data rules.

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