DFNI Supplier Survey: Raghav Rekhi Mars Wrigley ITR Global Business Unit Director
February 8, 2021 Comments Off on DFNI Supplier Survey: Raghav Rekhi Mars Wrigley ITR Global Business Unit Director
A focus on a tight range of strong SKUs and listening to customers’ needs has been paramount for Mars Wrigley ITR
“We have always been focused on putting the traveller at the heart of what we do to create better moments. This is more important now than it ever has been,”
Mars Wrigley ITR Global Business Unit Director Raghav Rekhi tells
“What we have learned from this period is that we must listen to the consumer more than ever before, focussing on their needs and why they buy within our category.”