Capturing viewers’ attention within five seconds is crucial for effective YouTube ads, but this only gets you off to a good start. To convert viewers into genuine leads you have to hold their attention throughout your ad – and then convince them to take action. Vertical Leap’s PPC specialist Callum Coard considers how marketers can better captivate audiences on YouTube.
Over the years, social media platforms have become more multilingual due to translation technology that makes it easier for non-English speaking users to communicate and browse through the internet. However, you must have heard how the automated translations of these social media platforms aren’t accurate with their translations. Solely relying on this software isn’t an […]