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Subsidy would improve fruit and veg intake by as much as 15%, say economists

Subsidy would improve fruit and veg intake by as much as 15%, say economists
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University of Warwick: Subsidy would improve fruit and veg intake by as much as 15%, say economists

High fixed costs for retailing fresh fruit and vegetables means that they cost 40% more than would be efficient, unlike unhealthy alternatives, which trade close to marginal cost, a new study demonstrates.Introducing a subsidy to counteract the price

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