Typically called softPOS or Tap to Pay, the technology allows sellers to receive transactions without add-on hardware. It's becoming a popular payment option for small business and mobile sellers and other users.
A new product enables consumers to initiate a transaction by typing in a merchant's web domain even if that business doesn't have an e-commerce site. It's the web-hosting company's latest bid to provide more to small proprietors.
The fintech added support for Android handsets, giving the company more juice for its brick-and-mortar ambitions and making it more competitive with the many companies trying to transform the point of sale.
The terminal maker's collaboration with Splitit, Klarna and biometrics firm Fujitsu Frontech are an attempt to go beyond the limitations of traditional payments hardware.
The U.K. payment company is working to boost its profile in the U.S. and Asia through local partnerships, as it battles Stripe and other fintechs on the global stage.