new industry, but identify different industries. everything from texttile to fishing to really start to put a choke hold on north korea so that kim jong-un finally realizes that what he s doing in terms of the nuclear program is the wrong thing to do and begins to dial back a bit. and then hopefully, what the president is trying to do is get him to the table to negotiate a way out of this. harris: i know you have a little bit to show us from that, but real quickly, south korea s president said i feel the compassion for the people in north korea. he started his remarks, they were translated for us today. i thought that was fascinating. he knows the sanctions are gonna hurt. reporter: don t forget the ultimate goal of south korea is to reunify the korean peninsula under the governmental regime of south korea. where as north korea wants to unify it under the north korean regime. clearly he has sympathy for people in north korea.