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Game changer: Texas may join other states in letting college athletes benefit financially from name

‘Game changer’: Texas may join other states in letting college athletes profit from their names After decades of unpaid college athletes feeling exploited in a multibillion-dollar industry, they’re closer than ever to benefiting from their names, images and likenesses. Texas Longhorns defensive back Caden Sterns (7) signals to fans to cheer during the fourth quarter of a college football game between Baylor and the University of Texas on Saturday, October 13, 2018 at Darrell K Royal Memorial Stadium in Austin, Texas. (Ashley Landis/The Dallas Morning News)(Ashley Landis / Staff Photographer) AUSTIN Caden Sterns, a former safety for the Texas Longhorns, remembers the uncertainty surrounding the 2020 college football season as COVID-19 persisted through the summer.

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