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NBCU expands Olympics partnership with Twitter

NBCUniversal has announced a more expansive partnership with Twitter to amplify NBCU’s coverage of the upcoming Olympic and Paralympic Games Paris 2024. Th

NBCUniversal expands Olympic, Paralympic partnership with Twitter

As Twitter Advertising Continues To Draw Questions, Company Sets Expansion Of Olympics Partnership With NBCUniversal – Deadline

Twitter and NBCUniversal are expanding their Olympic Games partnership, which long predates Elon Musk's acquisition of the social media firm.

NBCU Beefs Up Olympics And Paralympics Media Partnership With Twitter

The new agreement, NBCU says, "demonstrates the value of big media and big tech aligning to super-serve audiences the content they love and want, while providing incremental reach and scale for advertisers.”

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