We are in midtown manhattan where branding and marketing is a big business. What did you learn about nike and microsoft, starbucks . Guest its great to be with you and to have this time. When i was writing a logo it came out at the beginning of 2000, soso it is almost exactly 20yearsold and when i was researching it for years before that, it was a period where a lot is changing in the corporate world and there was a full blown lifestyle brand that we all take now, but these were companies that for the first astime were declaring the busins model wasnt to sell products but did so ideas or the sense of belonging that they could then extend into kind of selfimposed branded cocoons and so everything as long as it was branded this logo. So nike was the first one to do this. They didnt ever own their factories in it and the main thing i learned when i was researching is that there was a relationship between this aggressive kind of marketing that was constantly sort of trolling thely Youth Cu
Protection product safety insurance and Data Security subcommittee will come to order. Were pleased to have our witnesses here on a topic that i think is of value and has some opportunity for us to make a difference. Whether its garth brooks concert at wichita, a ku basketball game in lawrence or the mosthyped and prestigious broadway show of all time hamilton, the digital age made acquiring tickets easier than ever, but an ageold issue of ticket scalping has been made more prevalent by advances in technology. When youre trying to pick up tickets for the next big event, youre no longer competing against other eager fans, youre now forced to compete against an army of sophisticated ticket bots that overwhelm the website with brute force, scoop up as many tickets as possible and resell them on a secondary market at a significant markup. So whats a ticket bot . Heres my quick example. Live performance is happening. Garth brooks concert in wichita. You know lots of people who want to be th